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Competitive Intelligence Expertise
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| Who
we are |
| CI Consultants with in-depth practical experience |
| EMP was founded in
1988 and has grown to become one of the most expert consultancies in
competitive intelligence in the world. It has helped companies in
most industries and in Europe, Middle East, South Africa, and North
America.
Based on the breadth and depth of its
experience, EMP as CI consultants provides a 'one-stop shop' of leading edge expertise
and is highly innovative in developing practical techniques and
methods of analysis essential for successful competitive
intelligence operations.
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Andrew
Pollard, Managing Partner and Director of EMP
Andrew Pollard is director and
senior partner of EMP Intelligence Service and one of the most
experienced CI consultants in competitor intelligence in Europe. His
main areas of expertise lie in setting up practical competitor
intelligence systems and in integrating competitor intelligence into
the strategy of a business.
He also has vast experience in designing and
running practical successful workshops in competitor
intelligence and well over 6,000 managers have attended his
workshops.
He has made presentations at many
conferences on competitive intelligence and he has written a number
of articles for the world's No 1 journal in competitor intelligence Competitive
Intelligence Review.
His is also the author of a
pathbreaking book on Competitor Intelligence (Financial Times/Pitman
1998), numerous articles and two university courses which include
competitive intelligence.
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| The
story behind EMP's distinctive logo |
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| EMP's distinctive logo is based on a
cartoon of the first Duke of Wellington. The cartoon was originally
published by Thos. McLean in October 1827. It was entitled "A
Wellington Boot or the Head of the Army".
EMP chose the
cartoon because Wellington attributed his success to the use of
intelligence. Asked one day for the secret of his success the Iron
Duke replied that "it was knowing what was going on the
other side of the hill better than any other man". Today,
EMP follows this approach.
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